Website Design & Development
In today’s fast-moving digital world, we have seconds to capture the attention of a customer before they move on. In order to generate sales it’s important that your site engages with the user, provides value and loads fast.
At BWS, we’ve established a tried and tested web design process to ensure that every website we produce delivers on its core aim. This begins with research on the target market and clarification of the key goals of the site. We then produce a rough design vision to show our concept for the site, which acts as a basis for discussion and feedback. This vision is then developed into a full website design that is shown in our prototyping tool, InVision, so feedback can be collated, revisions made, and the design then signed-off.
Tailored digital marketing with trackable results that work!
We look after many businesses across the UK & Ireland, using our full range of digital marketing services to drive increased online visibility – the type that translates itself into growth for your company. From search to social and everything in between, our campaigns are always built upon the same foundation: a solid understanding of your business, your target audience and your online goals.
We can work with you to define your brand’s identity, helping to gather the essence of your business and project it out there for everyone to admire. We want you to feel proud of how your company portrays itself, so you’ll want to show it off for the world to see. We dig deep to understand who you are, what you offer and who your audience is. We create brands with the correct tone of voice and visual impact that rolls out across all different forms of advertising online and offline.
It’s a working process
Our first step is to really dig deep and explore all there is to know about you as a business and what makes you tick. Getting to grips with your audience, your competitors and the industry you’re in all helps us paint the perfect picture and position you in the best possible light.
Crafting your brand
When it comes being creative and starting to craft your new identity we always make sure we give our pixels purpose. Using a variety of typography, colours, shapes and imagery we can paint a picture that not only looks incredible but tells your audience what you’re all about too. Helping you stand out in a crowed market.
From simple logo design to our full branding package, we will work with you to create a striking, cohesive, multi-platform brand identity that best represents you and your business.
Whatever your requirements for e-commerce, we can help. We have used a number of different platforms, including Magento, Shopify, and WooCommerce, so we can recommend the best system for the project based on your requirements. Each of these platforms is feature rich and gives online merchants complete power over their site.
Establish, Grow & Optimise
Using the inbuilt reporting tools and Google Analytics, you can easily analyse the behaviour of your customers, and then optimise the site to achieve better results. We will work with you to grow your business based on these insights, and ensure that targets are met.
Paid Search Advertising
Highly targeted, cross-platform pay-per-click marketing
Paid Search advertising
As an official Google Partner agency with certified Google Search Specialist status, we have plenty of experience in pushing clients to the top of relevant search results.
PPC for ecommerce
Shopping focused PPC advertising is a way of boosting online sales for those businesses who operate an ecommerce website.
PPC through social media
Facebook, Twitter, Instagram and LinkedIn all have ways of displaying your advertising in various, prominent positions that will help you to increase your brand visibility.
With proven methods, we can ensure your campaigns are seen by the right users, while keeping your average costs down and increasing your return. There are effective options for every business and marketing goal, with the ability to deliver your advertising across search engines, social media, and over a million other eligible websites.
Search Engine Optimisation
A major factor in whether a website is well ranked in Google is whether the website has been structured and built in an SEO-friendly way. Designers and developers at BWS all have an expert understanding of the principles of SEO, so the websites we produce are likely to perform well in search results even without extra attention to SEO.
We will always discuss the importance of SEO early in the brief phase of a project, and make recommendations based on our client’s needs. This often includes a full audit of SEO performance on the existing site, which will highlight keywords to target with the new site. For clients that take our Ongoing Support Agreement, we can then monitor performance over time, and re-prioritise and re-target as we reach your goals.
Website Hosting that fits your companies needs.
We want to take all the technical pressure off you so that you can concentrate on more important aspects of your business and use your time more efficiently.
Dedicated Hosting Servers
A range of dedicated servers come with next-generation hardware with as much storage as you need.
Secure your business against the ever-evolving world of cybercrime with secure hosting solutions that deliver.
A range of cloud services to suit any public or private cloud to suit any business.
Our cheapest hosting solution to cater for small businesses with low traffic.
Be supported 24 hours a day, 7 days a week, 365 days a year.
New Website Support
Have a new website you have launched but having hosting / performance issues?
Our tools & technologies
Our multidisciplinary team and industry partners give you access to an extensive network of services, tools, and technologies.